Disney to close Star Wars hotel that opened in Florida last year


Business


Walt Disney Co will shutter its immersive Star Wars-themed luxury hotel in Orlando this September, less than two years after it opened, as the media giant cuts costs throughout its entertainment and parks businesses.

Disney announced the closing of the two-night “Star Wars: Galactic Starcruiser” hotel and experience on Thursday but did not provide a reason.

The hotel debuted with fanfare at Walt Disney World in March 2022.


Disney did not provide a reason as to why the “Star Wars: Galactic Starcruiser” hotel and experience will close.
REUTERS

Disney Chief Executive Bob Iger announced in February that the company would reduce costs by $5.5 billion as it works to make its streaming TV business profitable.

Some Star Wars fans had complained that the cost of staying at the Starcruiser was too high.

Bookings started at $4,800 for two guests.


Some say the cost was too high for a stay at the Starcruiser, where bookings started at $4,800 for two guests.
REUTERS

The price included two days and two nights in one of 100 Starcruiser cabins, galactic-inspired food and drink, and a visit to Batuu, the “Star Wars” planet inside the Disney World theme park.

The 100 rooms at the site represented less than 0.5% of Disney’s room inventory in the area.

Disney also said on Thursday that it was cancelling plans to build a nearly $1 billion corporate campus in Florida, in part due to “changing business conditions” amid a battle with Republican Gov. Ron DeSantis.


The move to close the hotel comes after Disney Chief Executive Bob Iger announced the company would reduce costs by $5.5 billion in February.
REUTERS

A Disney spokesman said the Starcrusier experience was “praised by our guests and recognized for setting a new bar for innovation and immersive entertainment.”

“We will take what we’ve learned to create future experiences that can reach more of our guests and fans,” the spokesperson said.





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